Koffiebranderij FIK

More About Koffiebranderij FIK

Koffiebranderij FIK in Aalten: small in scale, big on flavor and transparency

Koffiebranderij FIK opened on October 24, 2023, as a micro-roastery and coffee bar in Aalten. Their positioning centers on pure specialty coffee, with an emphasis on fair and sustainable sourcing. The founder, barista and owner Jason Wessels, chose a career switch after years of tasting and learning in Italy. The brand prioritizes quality over volume, opting for artisanal, small-batch roasting.

Founder and Daily Management

Jason Wessels is the face of FIK and leads both sourcing and roasting. Local reports and the website show him behind the bar and at the roaster. Further team roles are not publicly detailed, underscoring the focus on a compact, personal operation.

Roasting Philosophy, Freshness, and Ease of Use

FIK operates as a micro-roastery, roasting their beans fresh every day. Their core range is developed as an omniroast, ensuring the beans perform beautifully whether used for espresso, cappuccino, or filter coffee. There is a strong emphasis on customer-centric quality control and brewing advice, with the goal of providing a perfectly personalized product with a clear flavor direction. The specific type of roaster and batch capacity are not disclosed.

Sourcing and Partnerships

The roastery prioritizes Direct Trade, sourcing from well-known farms that employ fair practices for both people and nature. The Ethiopian single origin “FIK Funk” is sourced via Bette Buna, a Dutch-Ethiopian producer and exporter. In this context, farmer Kasim in Nensebo, West Arsi, is highlighted as a partner.

Listed origins: Ethiopia, East Timor, Indonesia, Brazil, Costa Rica, Guatemala, Colombia.
For their blends, the involved countries are communicated per SKU, supporting both traceability and flavor expectations.

Assortment and Flavor Profiles

FIK pairs every product with concise origin information and direct tasting notes. The core products are suitable for modern filter methods and espresso, aligning with their omniroast approach. The assortment focuses on clarity in the cup and reliable, recognizable profiles.

“FIK Fors”, a 100% arabica blend from Brazil, Colombia, Guatemala, and Costa Rica, featuring notes of “dark chocolate, caramel, full-bodied”.
“FIK Flirt”, 100% arabica from Brazil “Cerrado Mineiro”, “yellow” cherry, semi-washed, 800–1300 m, featuring notes of “mocha, mild, chocolate”.
“FIK Funk”, single origin from Ethiopia “Yirgacheffe”, direct trade, featuring notes of “mandarin, red apple, dark chocolate”.

Production, Location, and Capacity

Roasting and retail take place at Landstraat 33a, 7121 CN Aalten. They roast daily to ensure maximum freshness. Packaging sizes range from 500g to 25kg, catering to both home enthusiasts and commercial volumes. The exact annual volume and batch size have not been shared.

Shop, Bar, and Education

FIK operates as a micro-roastery with its own coffee bar. Opening hours are Tuesday through Saturday, from 10:00 AM to 5:00 PM. Guests can choose their preferred brewing method and receive guidance to find their favorite flavor profile. Upon request, FIK offers workshops and cuppings, making knowledge sharing a core part of their business.

Sales Channels and B2B Services

Direct-to-consumer sales are handled through their own webshop, with free shipping within the Netherlands for orders over €50. The availability of bags up to 25kg makes B2B orders logical and scalable. FIK emphasizes customized blends and roasts, along with personalized advice for each client—ideal for cafés and office environments looking to establish their own signature flavor profile. No external distribution network is mentioned.

Sustainability and Responsible Sourcing

The brand identity is built on the foundation of "ethical" sourcing and Direct Trade. Their partner, Bette Buna, works with over 3,500 community farmers across Guji, Sidama, and Yirgacheffe. Roasting locally in Aalten ensures freshness and consistent quality. No external certifications, such as organic or fairtrade labels, are mentioned.

Public Visibility and Brand Story

FIK appeared in the local press during its opening on October 24, 2023, with a focus on Direct Trade. The brand maintains a digital presence through its website and social media channels. Product stories, specifically for the Ethiopian lots, reference the farmer via the Bette Buna context. No national awards or industry accolades have been recorded recently.

Insights for Coffee Professionals

FIK offers a clear value proposition for cafés and coffee enthusiasts. Their foundation consists of daily fresh-roasted omniroast profiles, transparent origin, and customer-centric guidance. With packaging ranging from 500g to 25kg, custom options, and free shipping from €50, they cater to both retail and wholesale needs. By not sharing technical specifications, the focus remains firmly on the flavor in the cup.

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