Grounded Craft Coffee is a coffee roastery, coffee bar, and shop at Proveniersstraat 46b in Rotterdam North, with a focus on origin, preparation, training, and packaging.
About Grounded Craft Coffee
History and Concept
Grounded Craft Coffee is a coffee roastery, coffee bar, and shop in Rotterdam. According to available data, the location is situated at Proveniersstraat 46b in the Provenierswijk neighborhood, in Rotterdam Noord. The business is located in the area behind Rotterdam Centraal station, but is not described as being in Rotterdam Centrum.
The business combines a bar function with a micro-roastery. This allows Grounded to bring together the roasting, brewing, and selling of coffee in one place. The company describes how the studio and the bar have been combined, making the production process visible within the space.
According to company information, the origin story begins with a small sample roaster in the living room of an apartment. The work then shifted to weekly roasting, blending, and packaging from a micro-roastery in Rotterdam. Zahir Omar is named as Head Roaster. His work started as a hobby centered around coffee, science, and creativity. Ibtesam Davids is mentioned for marketing and as a co-founder of Grounded.
Opening and Location in Rotterdam
Grounded opened on January 24, 2026, at Proveniersstraat 46b. The venue is described as a combination of a roastery, shop, and bar. This setup fits within a broader movement in specialty coffee, where roasters increasingly seek direct contact with guests, the hospitality sector, and private customers.
Available data identifies Grounded as a specialty coffee business in Rotterdam Noord. The company is also listed as a Rotterdam roastery. Booon and DuckRabbit 4 are mentioned as locations where Grounded coffee is served. No formal pricing or awards are noted in the provided information.
Coffee and Brewing
Grounded works with coffee under the name Grounded Craft Coffee. Store information refers to single-origin specialty coffee. The coffees are categorized into espresso, filter, and omniroast. This allows the company to distinguish between brewing purpose and roast profile, without the available information assigning a hierarchy to these categories.
Examples of the mentioned coffees include Diamond Brazil Espresso and El Vergel Geisha Colombia Filter. Diamond Brazil is linked to Cocarive in Minas Gerais, Brazil. El Vergel Geisha Colombia is associated with the El Vergel estate in Huila, Colombia, and with Robinson Rozo. This production information shows that origin, producer, or supplier are part of how Grounded documents its coffees.
The available brew guides cover various brewing methods. Mentioned are V60 pour-over, Chemex, French press, espresso, and cappuccino. The espresso guide provides a recipe with 19.5 grams of coffee, water at 92°C, an extraction time of 25 to 27 seconds, and an output of 39 to 41 grams. The Chemex guide specifies 30 grams of coffee, water at 94°C, a brew weight of 500 grams, and a preparation time of approximately four minutes.
Team, Training, and Business Services
In addition to the bar and roastery, Grounded focuses on knowledge sharing and business services. Guido Waas is mentioned for Business & Product Development. He provides workshops and training for restaurants, companies, and private individuals. The espresso guide also refers to barista workshops on espresso and cappuccino.
Several services are listed for business clients. These include the development of private labels and flavor profiles, barista training, coffee supply, equipment advice, and workflow advice. Participation in the cupping table is also mentioned in the development of roast processes and flavor profiles. This gives cupping a role in product development and quality alignment.
Community and activities
The provided information also points to activities beyond the regular coffee bar function. There is mention of a program featuring two weekends and four film evenings at Grounded. A cupping is also noted, featuring coffees brought from the London Coffee Festival. Such activities position the venue not only as a point of sale but also as a meeting place centered around coffee and flavor experience.
The available data does not provide a complete overview of all events. However, the mentioned examples show that Grounded uses public activities to connect coffee, roasting, and tasting. This fits the concept where the bar, shop, and micro-roastery come together.
Sustainability, Packaging, and Origin
Grounded describes its sourcing using terms like ethical and traceable. Environmental care and support for local communities are also highlighted. The product information includes origin details and, for specific coffees, mentions suppliers, estates, or producers. This data gives customers insight into the origin of part of their offering.
When it comes to packaging, Grounded uses reusable PET bottles. This choice is linked to reuse, recycling, product quality, waste reduction, recyclability, CO2 impact, and design. Customers can return an empty bottle for a discount or a refund of €0.50. Returned bottles are washed and reused.
For refill orders, a fully compostable bag made from NatureFlex film derived from wood pulp is mentioned. At the same time, the sustainability information includes a clear caveat: Grounded does not claim that the company is sustainable, nor does it claim that the packaging is sustainable. This nuance is relevant, as sustainability claims in the coffee sector are often scrutinized.
