Gosling Coffee

More About Gosling Coffee

Gosling Coffee is a specialty coffee roastery founded in 2016 by Bonnie van Poortvliet. Available information describes the company as an Amsterdam roastery, with a later location in Weesp since November 2022. Older reports mention Bonnie van Poortvliet and Dick van den Heuvel as the duo behind the roastery. Their stated motivation was to foster more collaboration within the coffee chain, focusing on farmers, customers, roasters, and importers.

Origin and Business Model

The core of the business model is based on direct trade, a short supply chain, and greater visibility into origin. Gosling Coffee positions its approach around direct sourcing and transparency between the producer and the roastery. Once the beans arrive in the Netherlands, they are roasted in their own facility. The exact details of the roasting process are not fully public, though the roaster is identified as a Loring, which is noted for recycling 80 percent of its energy. The specific model, batch capacity, software used, and the name of the head roaster are not publicly documented.

Assortment and Origin

The online offering included 34 products, divided between coffee, accessories, and workshops. Documented coffees include Rwanda Kayonza, Rwanda Nyakizu, Oeganda Kyarumba, Oeganda Kasese Anaerobic, Oeganda Rubirizi, Peru Querocoto, Colombia Cauca, and Peru Anaerobic. Additionally, there is a Tembo Espresso Blend, combining Peru Querocoto and Oeganda Rubirizi. A Peru Decaf using the Swiss Water process, a tasting pack of 3 x 500 grams, and an Africa Tasting Pack of 4 x 500 grams are also described.

Current product information lists coffees from Rwanda, Uganda, Peru, and Colombia. Various cooperatives, washing stations, and producers are mentioned, such as Twongere Umusaruro wa Kawa and Nyampinga in Rwanda, Bukonzo OFCU and Rwandaro in Uganda, Rutas del Inca in Peru, Busongora in Uganda, and Finca el Condor in Colombia. For each coffee, origin details are provided, including the cooperative or washing station, process, altitude, harvest period, variety, and flavor profile.

Traceability and Sustainability

Traceability plays a central role in Gosling Coffee’s operations. In connection with the EUDR, the roastery is participating in a pilot with Beyco and OpenAtlas, mapping origins using geolocations and satellite data. Available information states that 5 cooperatives and 1,405 farmers were analyzed. Within this group, 5 farmers were categorized as “medium risk”, while the remaining farmers fell into the “low risk” category.

The EUDR will come into effect for coffee companies starting December 30, 2026. From that date, full traceability down to the farm level will be required. Gosling Coffee’s measures include direct sourcing, supply chain monitoring via an app pilot, satellite technology, farmer education, and regular reporting. There is also a connection to the Gosling Coffee Foundation. According to partner information, this foundation receives an annual donation equal to 10 percent of Gosling Coffee’s profits. Bonnie van Poortvliet serves as the chair of the foundation. Public certifications such as Organic, Fairtrade, Rainforest Alliance, or B Corp are not documented in the available material.

Sales Channels and Corporate Clients

Gosling Coffee sells directly through its own webshop. Additionally, the company supplies offices, the hospitality sector, and individual consumers. The business page distinguishes between hospitality and office clients, listing monthly consumption levels ranging from 0 to 500, 500 to 1000, 1000 to 5000, and over 5000 cups. Official pages feature client and partner logos, including Accenture, Baking Lab, Heineken, PwC, Quinnies, RS Finance, and Zoldering. Furthermore, product listings are found at CrowdFarming and Boeren & Buren for coffees from Peru, Uganda, Ethiopia, and Colombia, among others.

Location, Pop-ups, and Events

No permanent café or tasting room activity is publicly documented. The roastery is listed at Nijverheidslaan 11, 1382 LE Weesp, with opening hours from Monday to Friday, 09:00 to 17:00. In 2025, there was a pop-up bar on the Overtoom in Amsterdam, which remained open until the end of October. It is also mentioned that beans could be picked up in Weesp.

Beyond roasting activities, Gosling Coffee is mentioned in connection with events. The described mobile setups consist of an espresso bar with a barista, a mobile bar with an automatic machine, and filter coffee stations for larger congresses. A 230V connection is required for mobile bars. A previous congress featured 3 mobile espresso bars and 2 filter coffee stations. Additionally, the Gosling Coffee Foundation mentioned a fundraising dinner on March 18, 2025, with 70 guests at the roastery. In May 2025, a charity hike to Weismann’s Peak at 4,620 meters was described, with Joris, Bonnie, and Pieke as participants, raising 3,600 euros for Primary School Projects.

Team and Public Visibility

Bonnie van Poortvliet is mentioned as the founder, owner, and CEO of Gosling Coffee. Dick van den Heuvel is mentioned in older publications as part of the roastery team and during a Uganda impact trip. Pieke Abelman is mentioned in connection with the foundation as the owner of BaristaCollege and a volunteer. No public documentation is available regarding the current head roaster, production manager, or broader staffing. Awards or competition results are likewise not publicly documented.

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