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Rosenberg Coffee

Rosenberg Coffee is a young coffee venture from Oisterwijk. The article describes its founding, roasting methods, product range, origin information, sales channels, and limitations in public data.

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Rosenberg Coffee: a young roastery from Oisterwijk

Rosenberg Coffee is a Dutch coffee company based in Oisterwijk, Noord-Brabant. Founded in 2023, the business is registered as a sole proprietorship. The public business address is Mgr. Verhoevenlaan 5, 5061BD Oisterwijk. The company also lists KvK number 69758247 and VAT number NL002306753B12.

Cas Rosenberg is the publicly named founder and operator. On the company’s own information page, he signs the text on behalf of the business. In public corporate communications, he is also described as the face behind Rosenberg Coffee. The origin story is linked to previous work in a coffee roastery; according to available information, that experience evolved into a broader passion for coffee.

Roasting methods and positioning

Rosenberg Coffee describes its process as roasting in small batches. Additionally, the company information states that beans are roasted to order. No public documentation is available regarding the roasting machine used, the model, the roasting capacity, or any profile software.

The company uses the term “specialty coffee” for its assortment, referring to the industry standard threshold of 80 points or more. Product pages show various grind and delivery options. In addition to whole beans, options include drip filter grind, espresso grind, cafetière grind, and moka pot grind.

Coffee Selection

The public assortment consists of eleven coffee products. This includes six espresso blends: Arabella, Alleandro, Lucca, Maria, Sienna, and Giulia. Additionally, five products are listed as single origin or direct trade: Fattoria Costa Rica, Figo Brazilië, Giorgio Colombia, Fattoria Peru, and Fattoria Colombia.

The blends feature beans from various origins. Arabella is composed of beans from Uganda, Brazil, Colombia, and Peru. Alleandro includes Guatemala, Brazil, and Colombia. Giulia features Guatemala, Brazil, Colombia, Costa Rica, and Tanzania. Maria lists Guatemala, Brazil, Tanzania, and Ethiopia. Finally, Sienna is linked to Guatemala, Brazil, Colombia, and Ethiopia.

Alongside the single-origin coffees, there is a product called De Koffie Proeverij. This set consists of two 225-gram bags of coffee beans, featuring the Arabella and Alleandro blends. Based on the available information, this is an online product rather than a physical tasting session.

Origin and Traceability

For several single-origin products, origin information is publicly available. Fattoria Colombia hails from Colombia, specifically from the Risaralda region and the municipality of Belen de Umbria. The coffee comes from Finca La Morelia, is grown at an altitude of 1,600 meters, is washed processed, and uses the Castillo variety.

Fattoria Costa Rica comes from Tarrazu, from the Carrizal community. This coffee is sourced from smallholder farmers and grows at an altitude between 1,600 and 1,800 meters, featuring the Catuai and Caturra varieties. Fattoria Peru originates from Rodriguez de Mendoza in Amazonas. This coffee is linked to Café Monteverde, a collective of 250 farmers. The altitude ranges between 1,400 and 1,800 meters, the process is washed, and the varieties include Bourbon, Catimor, Catuai, Pache, and Typica.

Figo Brazilié comes from Manhuacu in Matas de Minas. The coffee is sourced from Fazenda Araujo, grown at an altitude of 1,000 meters, and is processed as a pulped natural. The listed variety is Mundo Novo. Thus, for certain coffees, the country, region, farm or producer group, altitude, process, and variety are all specified.

Sustainability and Supply Chain Information

Rosenberg Coffee states that it operates on a direct-trade model. According to the company information, this means the business works directly with coffee farmers, with a focus on ensuring a fair price. The information also links this approach to sustainability within the communities of the production regions.

At the same time, there are limitations in the public data. No quantified impact figures have been published. Certifications such as Fairtrade, Organic, Rainforest Alliance, or B Corp are not publicly documented on the reviewed pages. Furthermore, waste policies, packaging policies, emission data, and environmental goals are not publicly described.

Sales, Corporate Clients, and Location

Sales are handled through their own webshop. The navigation includes coffee beans, accessories, cleaning products, barista tools, and gift vouchers. The country selector lists Nederland, Belgié, and Italié. For corporate clients, Rosenberg Coffee targets companies, offices, and the hospitality sector. According to the company information, orders can be placed via the webshop or by invoice. Volume discounts and fixed pricing are mentioned for business orders.

Independent retail partners, supermarket listings, or the names of café clients are not publicly documented. Additionally, there is no public description of a café, tasting room, bar menu, or walk-in service. While the address in Oisterwijk is listed, there is no information linking it to a physical tasting room or café offering.

Team, Recognition, and Activities

Public information regarding the team remains limited. Cas Rosenberg is the only person mentioned by name. LinkedIn indicates a company size of two to ten employees and lists the legal form as a sole proprietorship. Roles such as head roaster, green buyer, barista trainer, or other permanent positions are not publicly documented.

Public pricing or industry awards have not been documented. Furthermore, no independent editorial coverage in specialized coffee media or local press was found in the available data. Regarding community and activities, only a few online posts about De Koffie Proeverij and a giveaway are known. Workshops, cuppings, barista training, open days, or collaborations with mentioned cafés, restaurants, or cultural organizations are not publicly documented.

Disclaimer: We do our best to keep all information in this article as accurate as possible. Have you come across something that is no longer quite correct? Send a message to the editorial team at [email protected] and we'll update it!