CoffeeRoastery Oud West

CoffeeRoastery Oud West is located at Jan Pieter Heijestraat 143 in Amsterdam, in the Oud West area near the Vondelpark. The business presents this location as an accessible coffee bar with a rotating coffee selection and a breakfast and lunch menu. According to their own website, the CoffeeRoastery concept began in 2008. Additionally, a public post from September 2025 indicates that the espresso bar on Jan Pieter Heijestraat likely opened around early 2013.

Full founder biographies are not publicly available on the official website. In public posts, Joop van Dée is linked to the company. Furthermore, a public Facebook snippet mentions Monique as a manager “from day one”. While a few names are publicly visible, the formal founding story remains limited in its documentation.

The formula centers on an accessible approach to specialty coffee. The company explicitly describes the taste of coffee as something personal. Based on this philosophy, the bar claims to work together with guests to find the right bean, blend, or roast. The Oud West page further states that the location works with rotating single origins with cupping scores of at least 85, complemented by breakfast, lunch, juices, and smoothies.

CoffeeRoastery Oud West works with its own roaster, CoffeeRoastery Amsterdam. According to official information, the beans served in the shops are roasted fresh in Amsterdam. The website also mentions that batches are roasted weekly and that the assortment consists of 100 percent Arabica specialty coffee, with cupping scores of 84 or higher.

Several coffees are listed publicly in the webshop. These include the Roastery Espresso Blend, Brasil Samba Reserve, Colombia La Victoria, Ethiopia Chelbesa, Rwanda Liza, Peru Decaf, and Costa Rica Corazón de Jesús. The house blend is described as a combination of coffee from Brazil and Ethiopia. According to the product page, this blend serves as the standard espresso poured in the cafés.

The publicly documented brewing methods vary. Espresso and filter coffee are explicitly featured on the official pages. Additionally, the company mentions that their house blend is suitable for French press, AeroPress, and moka pot. Other coffees on the product pages are similarly linked to applications such as espresso, AeroPress, and moka pot. For milk-based drinks, public descriptions mention espresso and cappuccino, among others. An older hospitality profile from 2019 also listed latte, double espresso, and a drink referred to as “black white”.

Beyond coffee, the establishment positions itself as a spot for breakfast and lunch. Public descriptions mention yogurt bowls with house granola, freshly squeezed juices, and smoothies. This clearly combines coffee with a broader all-day menu. At the same time, there is no publicly documented, recurring schedule of workshops, exhibitions, or other fixed events specifically for the Oud West location.

The company does note, however, that customers can arrange a tasting or a tour of the roastery. Furthermore, CoffeeRoastery operates a CoffeeCard loyalty program valid across multiple locations. A relationship with @breadzbakkerij is also visible on social media. In a LinkedIn post by Joop van Dée, it is stated that CoffeeRoastery and DSTRCT DZ together opened BREADZ, a sourdough bakery in Diemen Zuid.

Some social connections are also publicly available at a local level. For instance, football club ODIN'59 reported in 2016 that CoffeeRoastery was a sponsor of the JO9-1 youth team, with Joop van Dée mentioned as the sponsor. Such examples demonstrate that the business is visible within other networks beyond the coffee counter.

Regarding origin, CoffeeRoastery lists several countries on its own product pages, including Brazilië, Ethiopië, Colombia, Rwanda, Peru, and Costa Rica. An external profile from 2019 further reported that green coffee beans were sourced directly from farmers in Brazilië, Guatemala, El Salvador, Kenia, and Ethiopië. However, the available material does not provide a full public breakdown of the current sourcing structure.

Sustainability claims in public information remain limited to a few concrete measures. For example, the webshop exclusively ships whole beans, citing the preservation of freshness and flavor. Additionally, only packages of 500 grams or more are shipped, which according to the company is to protect the environment. Furthermore, the location on Jan Pieter Heijestraat is visible on Too Good To Go, where surplus food is offered.

The public visibility of CoffeeRoastery is achieved through both its own channels and external mentions. The “About us” page states that CoffeeRoastery placed first in the Misset Amsterdam coffee test. Additionally, CoffeeRoastery Oud West appeared in a 2019 profile by Mister Barish. In 2025, the shop on Jan Pieter Heijestraat was included in a hotspot overview by Your Little Black Book. Too Good To Go also mentioned “CoffeeRoastery Jan Piet” in 2024 in an Amsterdam guide with breakfast tips. Together, these mentions paint a picture of a coffee bar that is locally rooted and has remained visible within the Amsterdam specialty coffee segment for quite some time.