The Social Hub Den Haag combines hotel, coworking, and hospitality. The coffee service is part of the Workcafé, with Moyee Coffee as the documented supplier and limited public details on brewing methods.
About The Social Hub The Hague
The Social Hub The Hague: Coffee within a broader hospitality concept
The Social Hub The Hague is located at Hoefkade 9 in the Stationsbuurt. The coffee service is not a standalone entity but is part of the Workcafé, restaurant, and bar. This distinguishes the location from an independent specialty coffee bar with its own brand and separate business operations.
History and Concept
The location previously operated under the name The Student Hotel. Entrepreneur Charlie MacGregor is considered the founder of the overarching organization. The business links its current hybrid hospitality model to 2012, while MacGregor’s activities in student housing in the Netherlands date back to 2003.
For the The Hague branch, 2014 is cited as the opening or construction year. The building was formerly the Van Limburg Stirum nursing home and was later renovated. The architectural project by HVE Architecten was completed in 2015. A specific opening date for the Workcafé or the coffee service has not been publicly recorded.
In October 2022, The Student Hotel changed its name to The Social Hub. The The Hague branch has since combined multiple functions in one building. These include a hotel, student housing, long-term stays, coworking, hospitality, and events. The public spaces cater to travelers, students, local residents, and people who work there.
Coffee and brewing methods
Moyee Coffee is the documented coffee supplier for the Dutch locations. The Social Hub became a partner of this brand in the 2018/2019 fiscal year. From that point on, the organization’s Dutch restaurants served Moyee Coffee, including the branch in The Hague.
The official food and drink page mentions coffee and other hot beverages. However, the specific coffee menu remains limited in documentation. The publicly available menu from December 2024 focuses primarily on food. Espresso, cappuccino, filter coffee, and other preparations are not listed.
Brewing methods such as batch brew, pour-over, AeroPress, or French press are also not publicly described. As a result, based on the available data, the location cannot be assessed as a specialized coffee bar. A trial of filter coffee in hotel rooms did take place in The Hague. However, this test concerned room facilities rather than the Workcafé’s offerings.
Origin and Sustainability
The partnership with Moyee is linked to the FairChain model. This model involves more processing taking place in or closer to the country of origin. The goal is for a larger share of the value to remain in producing communities. The Social Hub reports company-wide results for this, without separate figures for The Hague.
According to the organization, the partnership led to a reinvestment of €156,000 in African farming communities. Additionally, 141 farmers were reportedly brought closer to a living income. These figures apply to the entire enterprise and do not indicate how much coffee the The Hague location purchases.
The Dutch branches also introduced reusable BillieCups. In The Hague, during the first month after staff training, 50 percent of takeaway drinks were reportedly served in such a cup. The organization also used Too Good To Go for unsold food. A separate volume for The Hague is not available.
The The Hague building was part of a Dutch real estate portfolio with BREEAM In-Use certification in 2021. All seven assessed buildings received at least “Very Good” for building performance and management, according to the company. The specific score for the The Hague branch has not been published. The restaurant page mentions fresh and local ingredients but does not name specific producers.
Public function and events
The location presents its public spaces as a venue for weekly events and workshops. Examples show a program that extends beyond hospitality. In 2019, the 2K19 Ball took place there, focusing on ballroom and voguing culture. The event attracted more than two hundred visitors, according to the organization.
On November 30, 2024, Volunteer The Hague organized a job fair for volunteer work there. More than thirty non-profit organizations participated, offering workshops and over three hundred volunteer positions. A performance by artist and LGBTIQA+ activist Kai Mata and a pub quiz by Brainpower Events also took place. The quiz was held on April 29, 2026.
Positioning within the coffee sector
Available information suggests a hospitality facility within a multifunctional building, rather than a standalone coffee business. The supplier, several sustainability measures, and community programming are documented. However, details regarding beans, branding, recipes, equipment, and baristas are missing. No coffee-specific prices, rankings, or competition recognitions have been publicly found.
